Thursday, August 18, 2011

What's New at A Fine Line?

Jeanne has been to Market, and new items are arriving daily.  When the UPS Man arrives, it is as though the holidays are here ~ the women at A Fine Line open the boxes with eager anticipation of the new treasures to be found inside.  (You may think I exaggerate, but if you've ever seen them, you know it's true!)  Come in soon to discover the new treasures for yourself.

The Tokyo Milk line of cards and lotions may not be new to the store, but the fragrances, soaps and candles are and there are many new scents to enjoy.


Don't you just love a place that encourages you to sample all sorts of yummy
lotions and scents?  I sure do!


In addition to some fun designs from Lindsey Phillips (ask about AFL's Lindsey Phillips special purchase event now through the middle of September.)...


...A Fine Line is pleased to present these fabulous Glenda Gies, vintage-style handbags.  They are the rage in Dallas and have become collectors items!


They have such a lovely luxurious feel, and will carry you through any season.

Speaking of seasons, aren't we lucky we live in Tucson where we can enjoy bright wonderful colors well past Labor Day?  This new line of scarves is from "about color".  But wait! There's more!

Fun bags and bangles

These are priced so that you can buy them in every color to mix and match.  Jewelry pieces start at $7!

These multi-strand bracelets make sweet gifts for that special girl as she starts a new school year, or heads off to college.

Visit A Fine Line soon, as quantities are limited.  Who knows?  You may even get to be at the store when the UPS Man arrives.




Blog Editor


La Plaza Shoppes
6538 East Tanque Verde #18
http://www.afineline-tucson.com/
520-721-2500

Store Hours:
Tues-Fri 10-5, Sat 10-3,
Closed Sunday & Monday

Monday, August 15, 2011

Meet the Blog Editor

My name is Marcella Schannep and I am a third-generation native Arizonan.  My husband and I have raised our three children here in Tucson, and as you can see from the photo below, I was recently a Mother of the Bride.  My experience working with the staff during what could have been a very frantic time was such fun, that I was eager to introduce them to you through the past few blog posts.  Let me tell you more of my experience in shaping this celebration with the ladies of A Fine Line.
1. What are your favorite items at AFL? As the Mother of the Bride, I was pretty focused on the usual.  We loved the Vera Wang invitations we selected, and then Kristi worked with us to create and print the escort cards, programs and table numbers in-house, which was VERY budget friendly.


And, of course, working with Elaine Taylor Fine Flowers was wonderful.  She did such an amazing job on the bouquets, and was very creative with the colors my daughter requested. 
 She wrapped the bridal bouquet in the handkerchief with which I carried my bridal bouquet , then secured it with a cameo brooch belonging to my daughter's great-grandmother.


But a fun surprise for all of us was the wide variety of gift items available at A Fine Line.

My younger daughter, the Maid of Honor, purchased these darling luggage tags as a Shower gift.
The bride loved the selection of gift tags to embellish the gift bags for her bridesmaids.
A frame created by this same artist is one of the newlyweds' favorite wedding gifts.

And what is a special day without special jewelry?  In my photo above I am wearing a creation from a local artist.  A Fine Line features several local artists, and jewelry can be custom-made, according to what your special celebration calls for.







 2.What have you learned - or what is your favorite thing you have discovered - working at AFL?  The importance of merchandise display. Whether it be serving pieces, home decor, or jewelry, these women are magic.  By far, my MOST favorite thing is when they get in new merchandise!  Be sure to check out the next blog post to see what's new in the store.



3.   When you entertain, what is an important decor for you?  Whether a small, intimate gathering, or a large indoor/outdoor reception, I love having a theme.  Be it a color or a concept, I love planning menus, decor and little touches around my home and garden around a theme.











4. What is your favorite part about interacting with shoppers at AFL?  I don't work at AFL frequently, but when I do, I am like the other women at the store:  I love the stories.  And as blog editor, I want to share YOUR stories.  If the ladies at AFL assisted you in creating a special event ~ a wedding, a special birthday, etc., please email a few photos and details of the event to the address below.  We would love to share your story.
blogpost@afineline-tucson.com






Blog Editor

Saturday, August 6, 2011

Meet the Invitation Specialist

Kristi Erceg is a rare breed - a native Tucsonan. She has raised her three children right here in the Old Pueblo as well.  When she returned to college to study Design, she re-discovered her love for the written word.  "It holds tremendous power when expressed from a sincere heart.  It can heal, liberate and restore hope."  Those who have worked with Kristi to craft an invitation for a special event know how very careful and exact she is when creating verbage, helping a customer find just the right design - and making it all work within budgetary needs.  Kristi is another reason the shopping experience at A Fine Line is so special.

1.What are your favorite items at AFL? Stationery, cards, invitations

 






2. What have you learned - or what is your favorite thing you have discovered - working at AFL? Whether it is planning an event or announcing a special occasion, regardless of budget, you can create something magical with genuine good taste. I delight in working alongside our clientele to design announcements expressing those seasons that define their lives: the birth of a child or grandchild, a sweet 16 party, a wedding, or the retirement of one who has selflessly served.




3. When you entertain, what is your favorite venue? I find small, intimate gatherings absolutely delightful.To me, it’s the daily moments shared with loved ones that make life a celebration.
4. When you entertain, what is an important decor for you? For me, the most important decor are the people you surround your table with. That and lighting, whether candles or a lovely chandelier, the softness of light creates inviting conversations.




5. What is your favorite part about interacting with shoppers at AFL?
Our clientele is so diverse, some visiting from out of town, young and old. I just enjoy their stories so much, especially when working with an engaged couple. And I love watching friends interact while shopping and oohing and ahhing over fun discoveries in the store.